Spartanburg attracts moms-to-be with a variety of media. Campaign pieces have won numerous awards.

Profiles Healthc Mark. 2003 Jan-Feb;19(1):8-13, 3

Authors: Botvin JD

Spartanburg Regional Healthcare System, based in Spartanburg, S.C., uses a variety of media to attract moms-to-be and other women to its many services. The award-winning campaign was cited by The National Federation of Press Women with nine awards and a First Place Sweepstakes Award.

PMID: 12545901 [PubMed - indexed for MEDLINE]

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